SANATOGA PA – In the world of so-called news-making proclamations, the arrival of yet another business-related Facebook page is no earth-shaker. So there’s little expectation of public “hallelujah” as The Post announces that its long-overdue contribution to the hot social media platform officially opened Thursday afternoon (May 28, 2010).
Readers may be surprised, however, at how we plan to use Facebook. We’re going to deposit fresh Easter eggs there on weekdays.
Easter eggs are a computer programmer’s term for virtual surprises – we intend them to be only good ones – that reward or give something extra to users. In a video game, for example, an Easter egg might be a hint to help players jump to another level.
Our fresh eggs on Facebook often will be exclusive or additional content related to stories carried in The Post itself. Maybe it’s an extra video from a school concert, or a larger gallery of photos from an event, or just observations of life in Lower Pottsgrove, Limerick, Pottstown, and from along the U.S. Route 422 corridor that are fun and interesting but don’t rise to the level of “news items.”
After all, we figure, why bother to make an effort to visit Facebook if you can’t get something new from the experience?
We’ll also link to local photos, stories, videos or features published elsewhere we think our readers will find enjoyable and informative.
As elsewhere, The Post’s Facebook page is open to visitor comments, discussion, “likes,” and everything else that makes Facebook an interesting place to be. We welcome you to join us there.
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