Visit us on Google+

Shopping At Target? Your Buys Are At The Curb

Yep, it’s delivery right to your car door … or trunk

POTTSTOWN PA – Customers are already accustomed to picking up their waiting food at restaurant curbs, and their fuel at gas station islands. Now shoppers at Target stores in West Pottsgrove, Limerick, Oaks (Phoenixville), and King of Prussia can pick up their waiting holiday merchandise at curbside too.

A California technology start-up called – appropriately enough – Curbside allows shoppers to use a mobile phone app to automatically alert Target department store employees they’re on their way to pick-up items selected and paid for online. The goods, and an employee helper, will be at a curb in front of the stores as they arrive to help pile their stash into their vehicle.

No more browsing through a store to find stuff. No more waiting in check-out lines. No problems with parking, and no worries about having packages stolen from your front porch, the Palo Alto CA company boasted. It’s already put its software in place at Targets across San Francisco, New York, New Jersey and Chicago.

The Curbside service is free, the app is free from Apple’s App Store or Google Play, and the company claims it does not mark-up store prices. Twenty-five Philadelphia area Target stores, including those locally, received it in late October, “just in time for the hectic holiday shopping season,” the company added. All of its service locations are listed here.

“We set out to make the shopping experience at local stores faster and easier than ever before,” Curbside co-founder and Chief Executive Officer Jaron Waldman said. “The response from shoppers and retailers alike has been overwhelmingly positive.” It’s “the perfect solution for combating the holiday shopping wars,” he said.

Target officials are happy too. “Curbside is one new way Target is providing more value, flexibility and convenience to our guests,” said Casey Carl, the chain’s chief strategy and innovation officer. “Curbside has quickly become a popular shopping option for guests at the select locations where we’ve been testing the service.”

Photo from Curbside

Like what you read? Get even more of it, free. Subscribe to The Post.

One Response