Mascaro Turns to Cameras, GPS for Safety, Efficiency

AUDUBON PA – J.P. Mascaro & Sons, the Audubon-based trash hauling and recycling company that holds waste disposal contracts with Lower Pottsgrove Township and neighboring municipalities, said it plans to invest $2 million on installation of surveillance cameras and GPS software in more than 600 of its vehicles to improve safety, track their movements, and increase service capability.

It reached deals to buy the camera systems from Safety Vision LLC of Houston TX, and the global positioning satellite technology from EquipmentShare of Columbia MO, Mascaro reported Monday (Jan. 4, 2021). The two will help it ensure “safe fleet operations, simultaneously increasing its overall efficiency in serving customers, and providing real-time asset tracking for all on-the-road vehicles.”

Beginning this month, according to company President Pasquale Mascaro, the cameras will allow the company to “monitor drivers and identify key areas of driver coaching and training.” Because the cameras capture 360-degree coverage of vehicle accidents, they’re also expected to help Mascaro leadership and management teams “understand why, when, and how accidents occur on the job.”

Based on what the company said was feedback from drivers involved in an earlier camera test at its Bridgeport Division, they also are expected to make operations more efficient.

The GPS software permits Mascaro to locate, track, and monitor any equipment asset or vehicle in its fleet using any internet-connected device. The company anticipates using “real-time and historical GPS location data, paired with specialized reporting, to ensure customer sites are visited according to schedule.”

Mascaro said it has previous experience with EquipmentShare. To date the software already tracks 180 company vehicles and more than 90 storage trailers and pieces of construction equipment.

A privately held family business, Mascaro has grown from a one-truck company in 1964 to what it claims is “the largest fully integrated waste removal firm” in the Northeast.

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