The Posts: About
The Posts were founded in 2008
The Posts comprise a network of free-to-the-public online news services founded during August 2008. It serves residents of municipalities and school districts primarily in western Montgomery County PA. The network includes:
- The Post – Sanatoga Edition (our flagship), here;
- The Post – Limerick Edition, here;
- The Post – Pottstown Edition, here;
- The Post – Schwenksville Edition, here;
- The Post – Gilbertsville Edition, here;
- The Post – Mont Clare Edition, here; and
- The Post – Upper Perkiomen Edition, here.
- Travels With The Post, an edition launched in January 2021 but still in development, is found here.
The mission of The Posts, as they are known collectively, is to specialize in intensely local (also known as “hyper-local” or “micro-local”) news coverage similar to that of weekly newspapers, but presented on a daily basis. For the 12-month period ending Dec. 31, 2021, The Posts’ network served a Google Analytics-verified audience averaging 35,000 unique active readers.
What we’ve done so far
Columbia Journalism Review, the nation’s oldest media monitoring publication, selected The Sanatoga Post as a feature subject in March 2012 as part of its “Guide To Online News Start-Ups” series. The Sanatoga edition’s daily headline feed, e-mailed to readers, won “All-Star Awards” in 2012, 2011 and 2010, from national e-mail vendor Constant Contact. The Sanatoga, Limerick, and Pottstown editions were chosen in 2010 by Reynolds Journalism Institute Fellow Michele McLellan as among the 14 best mini-sites in the U.S. for community news.
The Posts are registered with PR Newswire, Newswise, BusinessWire, Globe NewsWire, and The NewsMarket international distribution systems.
The content of the Sanatoga edition is syndicated for national distribution by Google News and NewsBank Inc.
The Posts sell and publish local advertising, and also publish regional and national advertising syndicated through Google Adsense and Brandcaster. Their reach and page view statistics are accredited by the Media Rating Council. Their demographic appeal and readers’ interests are reported by Quantcast. They conform with Interactive Advertising Bureau standards.
About Joe Zlomek
Joe Zlomek is the owner, publisher, and managing editor of The Posts of Sanatoga, a group of seven online-only hyperlocal news services that cater to a population of about 50,000 people in western Montgomery County, Pennsylvania. He has worked as a reporter, editor, and photographer for daily and weekly newspapers, and monthly magazines, since age 16 (1971).
The Posts‘ content emulates that of weekly newspapers, but is published daily. For the 12-month period ending Dec. 31, 2021, The Posts’ network served a Google Analytics-verified audience averaging 35,000 unique active readers.
Zlomek is the former publisher and chief operating officer of daily newspapers in New York, Massachusetts, Indiana, New Jersey, and Pennsylvania. The Pottstown (PA) Mercury newspaper in 1990 won its second Pulitzer Prize, for editorial writing, during Zlomek’s tenure as publisher. He was one of 10 winners of the International Association of Firefighters’ photo award in 1981.
Zlomek is a member of the National Press Photographers Association, the Center for Health Journalism at the University of Southern California (Annenberg), and a former quarter-century member of the Society of Professional Journalists. As a photographer, he contributes images to Unsplash and MorgueFile.
Contact Us
To contact Zlomek or The Posts, send an e-mail to thesanatogapost@gmail.com, or call 484-243-0984.
Map from Google Maps
This page was last updated 20220102
